Cedar Health — Patient Journey Storytelling
A narrative website and campaign that makes healthcare steps understandable without losing empathy.
Year
2025
Industry
Healthcare
Space of work
Web Experience & Content Design
Timeline
3 weeks — journey mapping to final pages

Introduction
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A narrative website and campaign that makes healthcare steps understandable without losing empathy.



Challenges
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Information architecture was correct on paper, but the journey felt fragmented across pages and calls-to-action.



Final Thoughts
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Once the story flowed like a guided conversation, patients stayed longer and acted with more confidence.
More Works
Arumi Visuals
"I don't trust world. I trust Pictures."
Whether it's a brand shoot, event coverage, or a cinematic video project, I'm here to make it happen. Let's chat about your ideas and create something that truly stands out.




